Case Study

nClouds AWS Case Study | M Booth

AWS Environment Increases Speed and Agility

About the Client

M Booth is a creative communications agency in New York City and San Francisco that was named “Global Agency of the Decade” by PRovoke Media. M Booth specializes in brand marketing, public relations, social media, and branded creative content.

Industry

Marketing, Public Relations

Location

New York, New York

The Challenge

Supporting future growth by migrating to AWS

Featured Services

AWS FSx, Migration

Cost Savings

Time-Saving Automation

Built-In Security and Compliance Controls

CHALLENGE

Supporting Future Growth by Migrating to AWS

M Booth wanted to migrate to AWS. CTO/Head of Innovation Tech Alfredo Bernal and the other agency stakeholders had a growth plan, and that plan required having the right infrastructure in place.
In looking to the future, they knew that keeping all of their internal business workloads hosted on premises would throw a wrench into long-term security, scalability, and flexibility. However, AWS is a reliable and scalable cloud infrastructure solution.
The migration would minimize M Booth’s on-premises reliance, bolster security for the teams that leverage AWS, and lay the foundation for mobile readiness and a hybrid work environment.

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THE SOLUTION

AWS Environment Increases Speed and Agility

nClouds (formerly Cloudnexa) has the knowledge and experience that M Booth needed to plan, design, and perform the migration and then optimize the environment. As an AWS Premier Tier Services Partner, nClouds can also leverage AWS funding as part of the Statement of Work, which helped reduce out-of-pocket costs for M Booth. This enabled it to advance its cloud-readiness when a large migration might otherwise not have been in the budget.

For M Booth, the move to AWS will occur across two phases:

Phase 1 – nClouds helped M Booth perform the migration into the AWS cloud. It leveraged Amazon FSx for Windows File Server with Native Multi-AZ Deployment features to “lift and shift” M Booth’s on-premises infrastructure to the cloud. It also introduced emerging technology, including Okta for built-in, scalable authentication.
Phase 2 – nClouds migrated dev workloads into AWS, with a special focus on compliance and automation. During the upcoming Phase 2, nClouds will help M Booth streamline SIEM logic and build out automated workflows to enforce compliance controls and improve future scalability.